Learning
Molecules to Markets
We have been doing some experimental work to see whether there is any potential in an eLearning package for this topic, together with our friends at PPMLD. 'Molecules to Markets' is a training program they run for a major Pharmaceutical business client.
Enabling people to understand how your business operates is a possible application for eLearning. If you are interested to discuss, please contact us 
Below are some screen captures from our early test modules:
The package features video clips throughout of views from expert scientists and commercial managers from the industry. These stream over the internet - no special technology is required at the learners' end.
Learning is interactive throughout - not just 'page turning' - featuring questions and answers, rating games and so on - just like people would find in a modern face-to-face training situation. The text content can be easily provided in a range of languages.
eLearners have very clear indications of where they are in the package and how to get where they want to go. This is the 'virtual company' showing all of the divisions, each of which can be explored and relevant content accessed. Content can be adapted to feature your own materials.
As well as sections of content that can be accessed at will, the package features an end-to-end product development simulation, allowing learners to test their knowledge and pre-conceptions about the industry - this speeds learning as well as making it more fun!
